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3877 Uppsatser om Industrial company - Sida 1 av 259

Industriellt varumärkesarbete - fluga eller framtid?: - en fallstudie av fyra industriföretag

The purpose of this thesis is to investigate industrial branding, which as a relatively new concept, both for practioners as well as academia, comprises a less explored application of the brand concept. The theoretical background of the study consists of marketing theory concerning the brand concept, and theory concerning industrial marketing. The empirical foundation consists of case studies of four industrial companies, based on interviews with representatives from the companies. All four companies have engaged in activities which they themselves see as industrial branding. Initially, the study sets out to determine the occurence of industrial branding, according to this study?s definition, and continues to tentatively explore the implications of branding in an industrial context.

Kundrelationsarbete i den industriella försäljningsprocessen

The purpose of this thesis was to examine how the build-up of customer relations can be characterized at the end of the industrial selling process and how companies engage their cross-functional selling teams into this relationship building effort. Through a case study of Omega, a multinational company engaged in the selling of products of an industrial character, it was revealed that the build-up and maintaining of the customer relationship is of acute importance, as it presents the company with a window of opportunities. Through its relationship with the customer the company can be able to sell other products, which are related to the original purchase made by the customer. For the company?s competitors the established relationship might also serve as a barrier when attempting to enter the market or increase market share.

THE INDUSTRIAL BRAND MANAGER ? Product Manager and Brand Communicator.

The main objective of this thesis is to study the brand manager?s role within a global business to business (B2B) company. In order to meet the main objective we have chosen to study and analyse one global B2B company, Alfa Laval AB, Alfa Laval DK, Alfa Laval PL and its co-partners such as an advertising agency. We have also studied three global business to customer (B2C) companies, Mars, Unilever and Nestlé, to get a picture of brand managers? role and responsibilities within the B2C environment which is already quite far ahead in the development of the brand management thinking..

Hur ett industriföretag ökar kundvärdet genom
tilläggstjänster

The purpose of this thesis was to investigate how an Industrial company can increase customer value by offering added services to their core products. Theses added services can be categorized into the three different parts of the buying process. The company that was investigated is Smurfit Kappa Kraftliner in Piteå, a large international Industrial company active on a business to business market. We have conducted a case study and made interviews with three respondents within the company. The result of the study show that the company offers value added services in each stage of the buying process.

Outsourcing ? Ett verktyg för resurseffektivitet?

AbstractOutsourcing is a business strategy that has developed over the last 40 years. Outsourcing means to let another company do some activity within the company, for example production.The thesis for this paper is: How is outsourcing used in a manufacturing company today and how is the resource efficiency affected by it? The research is divided into two parts, a theoretical part and an empirical part. The theoretical part consists of a study of literature. The works in this study is books, text books, bachelor thesis paper and scientific articles.

PLUG-IN : small scale design process

This degree project is a realization of a strategy for collaboration between an industrial designer and employed workmen of a producing company. The collaboration aims to engage everyone involved in the co-authorship of a products design and manufacturing history. The realization has taken place in an open dialogue where the designer no longer owns the design process by himself. The project has been carried out in cooperation with the company Iris Hantverk. The company is owned by the Swedish body for visually impaired and has their main production facility in Stockholm.

Vägen till produktionsanpassade arbetsinstruktioner

The purpose of this thesis was to investigate the need of working instructions in Derome Träteknik ?s industrial house-building factories. Furthermore we wanted to determine an appropriate way for developing working instructions adapted to the conditions in a certain production environment. In the construction industry today prefabricated building elements are frequently used. With this come repetitive work tasks that need to be carefully planned.

Förstå kundens bruksvärde

Abstract?Understand the customers value in use ? A multiple case study of three industrial companies? or ?Förstå kundens bruksvärde ? En multipel fallstudie av tre industriella företag? brings out the problem that it is easy to assume, what the value is for the customer.The questions asked for this thesis are:? How does the companies in focus, gather information about what effects the customers value in use?? How do the companies use this information in their business?The purpose is to examine how some industrial companies gather information about the customer?s value in use, on the bases from the five activities from Porter and how they can use this information.Three semi structured interviews were made for this investigation, with representatives from Atlas Copco Rock Drills, IL Recycling and Johnson Pump.The conclusions are that to gather information about the customers value in use, the company must work close with the customer. This information helps the company to improve their products, services and their relationships..

Den självskattade hälsan hos anställda på industriföretag, i relation till användandet av hälsofrämjande förmåner.

This cross-sectional study investigated the use of health benefits in relation to the self-rated health of employees at two medium-sized industrial enterprises in Hälsingland. The method used to investigate this was through a self-designed questionnaire consisting 19 questions about health, lifestyle and health benefits at the workplace. A total of 100 questionnaires were distributed in the two companies, hence 50 surveys at each workplace. The response rate was measured to 88 % and 74 %, which means a loss of 6 persons and 13 persons. The results showed that Company nr 1 offers its employees a health benefits consisting of free access to gym in the company premises after working hours and financial contributions to training-cards.

Fackförening i internationalisering. En studie av sex fackklubbars gränsöverskridande.

This rapport examines six Swedish workplace unions, in manufacturing internationalised companies, degree of internationalised trade union work. The report is based on interviews with local shop stewards. All local workplace unions were in some form internationalised. They were placed in three different groups of strategies: Passive, Tactical and Strategic. The Passive union only tried to get information; the Tactical unions were reactive against initiative from company management and used the channels provided of Industrial Relation laws.

I BERGSLAGETS TJÄNST : Tillkomsten av och personerna bakom Bergslagets museum i Falun

Bergslagets museum is one of the oldest industrial museums in Sweden. It opened in 1922 in Falun, by the big mining company Stora Kopparbergs Bergslags Aktiebolag. This is a study of why a company would be interested in running a museum, why Bergslagets museum opened and who the people were that created it.Several persons were involved in collecting and organizing the models of old machinery, letters, paintings, pictures that was to become the Bergslagets museum. This paper shows different motives behind the opening of an industrial museum in Falun and gives a presentation of its superintendants, Carl Sahlin, Alvar Silow, Erik Johan Ljungberg and Olof Söderberg. All of them were central in the creating of the Bergslagets museum, today known as Gruvmuseet i Falun..

Ett företag i förändring: en fallstudie av en riskkapitalbolagsdriven förändringsprocess

Venture capital firms and private equity firms have been the subject of much controversy in the last decade. During this period economies throughout the world have seen a steady increase of these types of firms as owners of companies. In Sweden this has certainly been the case and many argue that this trend will continue to grow stronger in the future. This trend is by many regarded as dangerous and as a threat to the ownership model that has characterized the Swedish economy for decades. Family ownership has been widely regarded as the most beneficial and responsible ownership model in Sweden.

Visualisering av säkerhetsinformation på AB Wahlquists Verkstäder

Workplace accidents in Sweden have in recent years increased. Companies are at the same time putting a greater emphasis on preventing accidents and inform about safety and risks. Therefore there is a need to know how to visualize this safety information. This study is based on a part of a project proposed by the Industrial company AB Wahlquists Verkstäder, in which they want to visualize their safety information for new employees and existing staff, and also for temporary contractors and apprentices. The purpose of this study is to see what is required of the visualization of safety information and what guidelines that should be followed.

Utveckling av modellbaserad reglering i kommersiella styrsystem

In industrial control systems PID-control remains the prevalent strategy, also for processes that would benefit from model based control. The purpose of this thesis is to evaluate whether model based control can be readily implemented in an industrial control system. To this end a simulated surge tank with a simulated industrial control system is studied. For evaluation two scenarios with specified objectives are selected.Following a review of LQR and versions of MPC, Predictive Functional Control (PFC) is considered the most suitable for implementation. PFC is a form of MPC developed with industrial applications in mind and therefore has several advantages for implementation in an industrial control system.

SwiftSense Wardrobe

Addressing increasing global environmental problems requires greater resource efficiency, and one way of working towards this is through industrial symbiosis. Industrial symbiosis means that companies collaborate through sharing of resources for collective benefits. The documented benefits of working with industrial symbiosis indicate that there is potential for companies to operate commercially with facilitation of industrial symbiosis. An interesting company to study within this context is Econova. Econova operates within the recycling and gardening industry and has been identified as a possible catalyst for industrial symbiosis.

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